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Smithsonian Channel To Air Special "Arthur Christmas" Segment Featuring NASA Spinoff Technology



Nov. 21, 2011

David E. Steitz 
Headquarters, Washington 
202-358-1730 
david.steitz@xxxxxxxx 

Warren Betts/Brian Boothe 
WBC/ZoomWerks 
626-836-2080; 626-836-3040 
warren@xxxxxxxxxxxxx / brian@xxxxxxxxxxxxx 

RELEASE: 11-393

SMITHSONIAN CHANNEL TO AIR SPECIAL "ARTHUR CHRISTMAS" SEGMENT FEATURING NASA SPINOFF TECHNOLOGY

WASHINGTON -- Have you ever been curious about where all the 
technology in your school, home, car, computer, or office comes from? 
You might be surprised that a great percentage of the technology we 
rely on each day was developed or enhanced by NASA. We all know about 
NASA's outstanding accomplishments in space, but few of us know just 
how much the space agency has accomplished right here at home. Except 
for Arthur. Arthur Christmas, that is. 

This year in the holiday release of "Arthur Christmas," Santa's North 
Pole has turned to high technology to run a precise operation in 
getting billions of gifts delivered around the world. Run by 
thousands of computer-savvy elves, the North Pole uses NASA-style 
technology to track the delivery of gifts around the Earth as they 
are being delivered by Santa's high speed S-1. The S-1 is a giant 
spacecraft in the shape of a sleigh. 

Sony Pictures Animation team created a special one-minute segment from 
the film to help bring attention to the many high tech gadgets and 
everyday items that come from NASA technology. The educational 
segment will premiere on the Smithsonian Channel during primetime on 
Tuesday, Nov. 22. It also can be downloaded for use by educators and 
media at: 

http://www.nasa.gov/topics/technology/features/arthur_christmas.html 

"This was an exciting opportunity for us to have real examples of 
space technology being used right here on Earth featured in a family 
holiday film," said Daniel Lockney, NASA's technology transfer 
program executive at NASA Headquarters in Washington. "NASA is 
constantly creating innovative technologies to enable our current and 
future missions. Many of these technologies get further developed and 
turned into consumer products by American industries, creating jobs, 
fueling the economy, and saving and improving lives around the 
planet." 

NASA's technology transfer program provides corporations and 
innovators with opportunities to bring technology initially developed 
for space to consumers around the world. Hundreds of examples of NASA 
spinoff technologies and innovations that have become viable 
commercial products and are now used in our everyday lives can be 
found at NASA's Spinoff website: 

http://spinoff.nasa.gov 

Sony Pictures Animation is the creator of "Arthur Christmas," directed 
by Sarah Smith. The film is a 3D holiday feature animation, starring 
the voices of James McAvoy, Jim Broadbent, Bill Nighy and Imelda 
Staunton. Sony Pictures Animation is one of the leading animation 
companies in the industry, producing exciting and advanced animated 
family entertainment. 

Arthur Christmas opens Nov. 23. 

For more information about the Smithsonian Network, visit: 

http://www.smithsonianchannel.com 

For more information about NASA and agency programs, visit: 

http://www.nasa.gov 

	
-end-



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